As technology advances, products can now do more and more for less: Less money, less space, less hardware… But wouldn’t it be nice if there was no hardware at all? Wouldn’t it be convenient if the mirror in your bathroom was a TV, a calendar, the news, and the weather all in one? Wouldn’t it be convenient if you could sync your phone with your countertop, and have your messages on the same surface as your stove, as you surf the web? With The Glass of Tomorrow, this is all possible.
With technology changing from hardware to all software, everything in life can now be accessed anywhere there is a flat surface. This interactive glass can be anywhere from your home, to your workplace, to your car, to stores… the possibilities are endless. The categories of glass would include appliance veneer, automotive display, large format display, photovoltaic, LCD TV, architectural surface, wall format display, etc. It would be thermally durable, ultra thin, highly efficient, have advanced functionality, and be weather resistant. There is truly nothing this glass won’t be able to do.
In today’s day and age, nothing is more important to a new product than getting its name out to the media. A product could be the most innovative thing out there, but if no one knows about it, it will go nowhere. As part of the media-boosting plan for The Glass of Tomorrow, the product will use online social networks, including a Facebook page and a Twitter account. They will implement a web publishing system, in which they will have their very own website to encourage discussions and feedback.
Each social media tool has their own very crucial purpose to the success of The Glass of Tomorrow. The Facebook page is to generate a fan base and establish an audience for the product. The Twitter page is to keep followers of the product up to date with new information and updates to keep interest up. The website will serve as the key source of background and information about the product, as well as a blog where buyers or followers of the product can offer feedback. This is important so that The Glass of Tomorrow can continue to flourish and change as necessary, keeping up with the wants and needs of the consumer.
With the amount of people on Facebook and Twitter today, if the Glass of Tomorrow could generate interest there, they will be well on their way to becoming the most wanted technological product on the market today.
You should definitely check out the work that was/is being done with Microsoft Surface. For a while they were talking about implementing it into a variety of different markets from restaurants to homes. I have to imagine that it is only a matter of time before we are able to interact with nearly everything that is around us in a digital fashion.
ReplyDeleteVery intriguing idea here. I think the only unfavorable side effect of this technology would be information overload, or information addiction. I am curious as to how you'd like to see this play out, and how you would mitigate issues that arise. Good idea, let me know if you need a social media guy to help you promote this idea!
ReplyDeleteI definitely thought of Microsoft Surface when I first read this, but I really like the idea. Especially the convenience and ease of wireless. I agree with the fear of information overload, but I think the problem could be easily avoided. If it's well designed, you could have it be implemented in such a way that it is integrated into homes, so as to avoid it being everywhere in homes. For instance, as many homes have a study, pool room, etc. This too could have it's own designated area. I think it'd be great in offices, and as far as going forward with marketing, office coffee tables or office desks I think would be a great place to start. It would avoid issues of cost that some homeowners might have as well. (sorry this post was so long, I just feel you have so many ways you could go with this-- awesome)
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